Wednesday, July 10, 2013

More on Asiana Airlines 214 crash landing in San Francisco

Wednesday, July 10, 6:30 pm (Kansai time):
With a hat tip to Zen Kimchi and his Twitter feed, here's a Wall Street Journal article on why Asiana Airlines has a PR problem. The usual suspects, of course, though I think it boils down more to Korean speakers relying on Korean speakers to represent Korean speakers to a non-Korean-speaking global audience, and not so much about Korean culture per se. If Americans didn't natively speak the language  the rest of the globe is pretty much standardized to learn, we'd be mucked.

And it doesn't help the Asiana Airlines PR situation when (as I mentioned here) outlets like The Washington Post quickly write about Asiana Airlines and a "troubled past" that conflates Asiana with Korean Air, while failing to point out that in the same time period of Asiana's incidents (i.e., 1993 to present) a major carrier like American Airlines experienced more fatal accidents or serious problems, including deaths in 1995, 1999, 2001 (not including the 9/11 hijackings), and 2009 (source).

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